Mission & Beliefs

Mission
Tiller’s mission is to build our clients' businesses by identifying and leveraging the social value inherent in their products and services in a way that enhances their reputation, attracts customers and improves the human condition. At Tiller, we also believe it is essential to conduct business according to a guiding set of principles. These are the values by which we try to live and expect to be judged.

Accountability
Tiller is all about accountability to our clients and to the marketplace. Being accountable means being forthright and honest in all our dealings, triple-checking our work product (and taking responsibility if we ever make a mistake), never missing a deadline and doing whatever it takes to get the job done right.

Excellence
Our ability to compete in the marketplace rests entirely on our ability to out-think and out-work the competition. We aspire to do the kind of work that defines the genre and makes the marketplace sit up and take notice.

Respect for the Individual
In all our interactions, we are respectful, professional and considerate. We understand the importance of family responsibilities and community obligations, and lend support to our clients and co-workers alike.

Team spirit
To us, team spirit connotes many things: humor, cooperation, generosity, sharing, and the enjoyment that comes with succeeding together. What we do is hard work. It ought to be fun.